Job Description/Requirements
(context or profile) 1. Social seeding execution in DY and LRB platform, including
1) Social planning including KOL selection, social angle formulation with agency and etc
2) Content production and on time publishment
3) Media execution and delivery data tracking
4) Social performance analysis and optimization
5) Brand CRM inputs and official account content generation
Need at least 2yrs social seeding experience and has insights on how to optimize social performance.
2.Business and data Analysis
1) Online competitor data analysis.
2) Analysis of Dabao brand's online business.
3) Monthly business review and fcst meeting support
Need excel and power point skills and data analysis experience.
3. Product line brand assets management and internal process owner
1) Artwork change process management
2) NPD PDP generation
3) Communication letter and other trade material preparation
4. Other supports
1) Other internal process support
2) Brand campaign event or live stream support
3) Price maintenance support
1.DY和LRB平台上的社交种子执行,包括
1) 社会规划,包括KOL选择、与代理机构制定社会角度等
2) 内容制作和按时发布
3) 媒体执行和交付数据跟踪
4) 社会绩效分析与优化
5) 品牌CRM输入和官方账户内容生成
需要至少2年的社会播种经验,并对如何优化社会绩效有见解。
2.业务和数据分析
1) 在线竞争对手数据分析。
2) 大宝品牌在线业务分析。
3) 月度业务回顾和fcst会议支持
需要excel和PowerPoint技能以及数据分析经验。
3.产品线品牌资产管理和内部流程负责人
1) 艺术品变更流程管理
2) NPD PDP生成
3) 通信函件和其他贸易材料准备
4.其他支持
1) 其他内部流程支持
2) 品牌活动或直播支持
3) 价格维护支持